Continuity through shared values
Shared values guide our daily business operations, decicion making and our work community . By adhering to our values, we invest in continuity and productivity. By ensuring the well-being of our employees, the satisfaction of our customers, and the profitability of our operations, we enable the sustainability of our partnerships and business activities. We strive to be worthy of trust; ethical conduct in both business and society is a matter of honor for us.
Our values
Together
Learning together, moving in the same direction
In Time
Keeping pace with the world and everyday life
Succesfully
Succeeding responsibly and professionally
Purpose
We want to offer consumers better choices, every day!
Better Choices
We aim to grow and develop profitably—together with our customers, by listening to consumers and understanding trends and opportunities.
We create and bring high-quality, exciting products, brands, and phenomena to the market.
We enable responsible consumer choices. We always operate responsibly in all our activities.
Every Day
We enhance people’s daily moments by bringing joy and happiness through our products and services.
We continuously improve our operations and product range, challenging ourselves and our partners.